From Data to Dollars: How Enterprise Brands Are Using TikTok to Blow Up New Commerce Channels

08 Oct 2025
TikTok Seller Summit
Let’s move beyond the buzzwords. For enterprise brands, it’s not about chasing trends, it’s about measurable impact.  Hear how leading big brands are  leveraging TikTok’s platform through precise data analytics to drive real business outcomes. This isn’t about scaling for visibility, it’s about optimising for ROI. Discover how data-fueled decision-making is transforming audience interactions into long-term value.  This is TikTok, reimagined for the boardroom
Moderator
Benjamin Muir
Benjamin Muir, CEO - UNSOCIABLE
Speakers
Sam Royle
Sam Royle, Founder - SoSquared
Kevin Lantzsch
Kevin Lantzsch, Senior Influencer Marketing Manager - COSNOVA
Jack Timpany
Jack Timpany, UK Ecommerce Activation Director & Director - L'Oréal

Sponsored by:

sosquared