Experience AI: The AI Empowered Retailer
AI and the Hands of the Retailer: AI to Attract and Convert
How can I use AI to create better experiences for my customer?
This discussion will shine a light on the most innovative retailer-built AI solution - apps, site features, chatbots, and personalisation engines that deliver distinct experiences to the customer, with the business responsible for adoption, value proposition, and trading outcomes. This mirrors classic product and service development, with competitive differentiation and margin improvement at its heart.