Unlocking the Full Potential of Social Commerce as a Growth Channel

08 Oct 2025
Growth Channels & Profitability

Discover how top retailers and brands are leveraging social platforms like Instagram, Facebook, TikTok, and Pinterest not just for engagement- but as high-converting, revenue-driving sales channels. Learn how to integrate shoppable content into your digital commerce strategy, streamline customer interactions across platforms, and implement data-backed tactics that directly impact conversion rates, average order value, and customer lifetime value

 

Moderator
Marinda Malan
Marinda Malan, Business Growth Consultant - MARINDA MALAN CONSULTING
Speakers
CJ Awode
CJ Awode, Social Media Lead - FRASERS GROUP
Luke Forshaw
Luke Forshaw, Head of Brand and Marketing - BACK MARKET