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Ross Appleton
GM, UK
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TUBI
Ross Appleton is General Manager, UK for Tubi, America’s most watched free TV and movie streaming service. Based in London, he is responsible for leading the company’s expansion across the pond. He oversees Tubi’s commercial and content strategy, driving audience and revenue growth, and is responsible for building and scaling the UK team.
Prior to joining Tubi, Ross held a range of senior leadership roles at ITV, including Launch Director for ITVX, where he helped shape the company’s flagship streaming platform, and Managing Director of SDN, ITV’s digital multiplex business.