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Rob Horton

Rob Horton

Lead Data Scientist , PUREGYM
Rob is a data science leader with over a decade of experience driving commercial impact through AI in retail and fitness. He currently leads the data science team at PureGym, focusing on optimising site selection, pricing, and promotions across the global estate. Previously, as Chief Data and Product Officer at BlackCurve, Rob led the development of AI-driven pricing platforms within the FMCG sector.

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