Matt Elsley is co-founder and CEO of QSIC, the intelligent in-store audio platform that combines AI and first-party data to deliver measurable, real-time impact across physical retail environments. His extensive industry knowledge and willingness to push the boundaries of retail media have propelled QSIC to be the chosen in-store audio solution for some of the world’s largest retailers. 

Under his leadership, QSIC has scaled to more than 25,000 stores, reaching 350 million shoppers across three continents. Its proprietary, AI-powered technology addresses the barriers that have traditionally limited in-store audio, combining human-curated music with generative AI ads to create new revenue streams for retailers.

Matt’s innovative leadership has resulted in numerous awards for QSIC, including being ranked on the Deloitte Tech Fast 50 in Australia. He has also been recognized by the P2PI Retail Media Awards and Australia’s Top 250 Young Entrepreneurs.