Louise supports businesses across the EMEA and APAC regions at various stages of maturity to launch and scale their retail media operations. With 18 years of experience in retail media and a background in both operating and consulting with leading retailers such as Tesco UK, Louise brings deep expertise to every engagement, helping overcome barriers to scale as part of broader transformation journeys. With a strong commercial mindset, Louise is committed to empowering organisations by enhancing capabilities, embedding best practices, and delivering innovative retail strategies that drive growth in the fast-evolving retail media landscape.