Gadiza Saaidi
Retail Media Lead
,
UNILEVER BENELUX
Gadiza Saaidi is Retail Media Lead for Unilever Benelux and co founder of Qannas Group. With deep experience across retail, FMCG and media, she works at the intersection of strategy, execution and measurement. Having built and optimized retail media capabilities from both the retailer and brand side, Gadiza specializes in scalable frameworks, performance accountability and cross ecosystem collaboration that drive sustainable growth in retail media.