
Dean Clarke
Business Manager,
DIRECT BEAUTY
Dean Clarke is the Founder and Business Manager of Direct Beauty, a UK-based retailer specialising in perfumes and cosmetics. Alongside his partners Jitesh and Vinod, Dean has built Direct Beauty into a multi-channel business, selling across Amazon, eBay, Tesco Marketplace, OnBuy, and its own website. He oversees all aspects of the business — from product sourcing and digital marketing to customer experience and logistics — ensuring smooth operations and sustainable growth. By leveraging platforms such as Visualsoft, Despatch Cloud, and Google’s full analytics suite, Dean and his partners have created an efficient infrastructure that supports scale. Under their leadership, Direct Beauty has earned a 5.0 rating on Reviews.io, reflecting a strong commitment to service and reliability.