I am a retail media and digital marketing executive with 18+ years of experience building businesses, transforming marketing capabilities, and delivering measurable growth. At BJ’s Wholesale Club, I have built and lead Media Edge, the company’s retail media business, and Digital Performance Marketing function. My role brings together two powerful growth levers: helping brands engage BJ’s members through relevant, measurable media while using performance marketing to drive member acquisition, engagement, traffic, and revenue. I helped build Media Edge from the ground up into one of BJ’s fastest growing and most profitable businesses. This has included developing the strategy, operating model, team, technology, measurement capabilities, supplier partnerships, and omnichannel portfolio needed to scale from onsite search and display to offsite, social, marketplace, and in-club media. Across my career, I have led digital strategy, customer acquisition and retention, media investment, CRM and loyalty, analytics, and marketing transformation. I am particularly energized by opportunities that require creating clarity from complexity, aligning diverse stakeholders, and turning an ambitious vision into an operating business that delivers results. My leadership approach is grounded in accountability, collaboration, and developing strong teams. I believe sustainable growth comes from combining commercial ambition with disciplined execution and from creating environments where people have the clarity and support to do their best work.