Retail MediaX Speakers

Experienced manager in sales and marketing with a demonstrated history of working across diverse and dynamic industries. Skilled in Commercial Strategy, Retail and Client Management, People Management, and Shopper Marketing. With a keen attention to detail whilst ensuring meticulous standards from myself and team, I have a track record of driving results at pace and consistently exceeding targets. I also champion a values based team culture, aware of myself and others in order to flex my approach to all levels of stakeholders, and have built a reputation as someone people want to work with and for.

An experienced innovative Product leader with an extensive background in building value-driven products that solve genuine customer needs. Proven leadership results in growing, managing, and inspiring highly motivated productive teams. Take pride in creating customer engagement & loyalty-focused strategies. A great advocate of lean methodology, test and learn approach, and steering cross-functional teams across multiple corporate hierarchies. International experience managing global, American, pan-European products, with a strong record of engaging senior executive stakeholders for alignment and buy-in.

Charlotte Murphy is a Senior Digital & Data Lead at Unilever UK&I. With over 12 years’ experience helping brands grow through digital, data and tech solutions. Specialising in Retail Media, Charlotte uses that experience to drive best-in-class consumer experiences.

Multi-faceted marketing leader, with a comprehensive set of digital and brand expertise, who is genuinely passionate about creativity, innovation and culture. Proven record of building brands, producing best-in-class strategy, developing and leading high performing teams, managing award-winning campaigns and delivering strong commercial results across multiple industries. I thrive off solving brand challenges – whatever the medium. I’ve been lucky enough to build brands across a range of industries such as FMCG, Telco, Tourism, Finance, Consumer Electronics in multiple countries and cultures such as Lithuania, Japan, USA, Australia, UK and Ireland. I’m just as comfortable with an integrated comms plan vs a digital only plan. Being more digitally focused over the past few years I have sharpened my performance marketing skills as well as blending in my traditional brand planning skills to ensure Superdrug is at the fore of the online Health & Beauty .com race. My teams describe me as a driver who gets things done. At the moment you’ll find me leading 3 high performing teams at Superdrug, part of the AS Watson, Group (the world’s largest Health & Beauty Retailer) delivering everything from day-to-day trade performance to longer term big bets such as Retail Media and Data Acceleration.

A passionate and energetic business leader with extensive experience in digital marketing and E-Commerce within Retail and FMCG brands. Adept at dealing with complex and interesting data sources, using customer data science to understand and improve shopper experience.

Dean is a dynamic marketing leader with over 15 years of experience spanning B2B and B2C markets, previously holding roles in advertising, loyalty, CRM, trade planning, brand management, and customer strategy.

His career started in advertising, working at McCann Erickson across their global B2B client portfolio. Now at Co-op, Dean has spent more than a decade driving the performance of Co-op’s grocery and life services businesses in a variety of customer & commercial functions.

As the Head of Co-op Media Network, Dean is responsible for growing Co-op’s convenience-focused media business. Partnering with advertisers to leverage Co-op’s scale, media attention, and first-party data to make purchase decisions easier for shoppers.

As Co-op Enterprise Person Data Owner, Dean is also trusted to safeguard customer interests whenever their data is shared, moved, and used.

Experienced eCommerce Professional, Innovator & Digital Strategist. Currently bringing the best eCommerce experience in Lavazza Group. Passionate about leveraging the power of eCommerce to shape exceptional customer journeys. A track record of success in boosting online sales, enhancing brand presence, and optimising digital strategies.

As a Global leader in digital commerce I enjoy bringing the sales and marketing organisation on the digital journey through a data-led, shopper first mindset. My experience spans global, regional and local roles with a focus on; eCommerce strategy development, capabilities, digital shelf measurement, digital media planning and brand ownership. I enjoy sharing and presenting my insights and experiences at international conferences, as well as learning and hearing from fellow experts in the field.

20 years’ experience in Grocery E-commerce & Digital Marketing, combined with understanding of Digital grocery Shoppers. Industry leading knowledge of the impact of Ecommerce & digital on the grocery industry. Enthusiasm, resilience and a drive for results has ensured consistently strong business performance in FMCG & Ecommerce sector. Specialties in Retail Media, Outdoor Media, Online, Ecommerce/Etail, Sales and behaviour Analysis, Online Metrics, Negotiation with UK Grocery Multiples and Tesco/Sainsburys/Asda.com.

Jay joined ITV 3 years ago as Controller of Advanced Advertising to drive the rollout of Planet V, and more recently, spearhead all aspects of addressable innovation and solution development under AdLabs, which in 2023 rolled out Matchmaker, their retail media solution with Boots and Tesco. Prior to ITV, Jay held numerous ad-tech roles, most notably at Videology, where he led EMEA Brand Solutions, marketing and customer engagement, after starting his career with an 18-year stint at MediaCom.  Jay also sits on the leadership committee of Media For All. Now with more than 1000 members, MEFA was established to help recruit, retain, and develop Black, Asian, and ethnic minority talent in the UK media industry.

As a Digital Media director at OMD EMEA, I lead a team of search, programmatic and retail media specialists. With over 6 years experience in the digital marketing industry, I have a proven track record of delivering successful campaigns and strategies for a diverse portfolio of clients across various sectors and geographies. My core competencies include strategic channel planning and activation excellence. I am also an ecommerce specialist, experienced in managing multi-million retail media budgets. I excel at building and maintaining relationships with key stakeholders and media owners, as well as identifying and leveraging new opportunities and trends in the digital landscape. I am passionate about driving innovation, growth and efficiency for OMD and its clients, while ensuring the highest standards of quality and performance. Committed to positively provoking those around me and challenging the status quo.

Paul Dahill Managing Director of Sales at Koddi with over 20 years of expertise in Retail Media, data and adtech. Paul is a dynamic leader known for his strategic innovations, having led to a $250m acquisition of a retail media startup. He is a respected thought leader, regularly delivering keynotes at high-profile industry events, and is committed to helping e-commerce businesses enhance their revenue potential.

As Managing Director Enterprise, Northern Europe at Criteo, Nicole oversees Criteo’s robust suite of products, maximising monetisation programmes for large enterprise clients across the region. In her career Nicole has managed some of the largest retailer relationships across Europe, including Sainsbury’s, ASDA, MediaMarkt, and Leclerc as they strengthened and expanded their retail media strategy across EMEA. An early evangelist of retail media, Nicole launched HookLogic Sponsored Products to the European market – HookLogic was subsequently acquired by Criteo in 2016.

Simon Piper is VP Sales & Client Success EMEA. Simon and his team are responsible for managing all existing clients in the region and ensuring they are empowered to use Skai to deliver against their goals. Simon joined Skai in 2019 to broaden his expertise in the Search space and led the Holding Company Agency relationships in the region before transitioning into a wider role. Prior to joining Skai, Simon was Group Head at Sizmek for five years, having worked client side for 15 years prior to that in digital marketing roles both in the UK and US.

Greg Deacon has a diverse work experience spanning over several companies. Greg currently holds the position of VP of Retail Media, Groups & Business Development at Snappy Shopper. Prior to this, he was Chief Customer Officer at Jisp from February 2021 to February 2023. Before that, Greg served as the Chief Operating Officer at The Federation of Independent Retailers (NFRN) and at Camelot, where he held the roles of Head of Field and National Sales Manager. Greg has a strong background in sales and marketing, including senior roles at News UK & The Telegraph.

I build organisations and teams in the media and advertising industry (retail media / merchant media, digital advertising, radio, TV, CTV / OTT, print) for leading multinational media owners and retailers. I drive ads and sales revenue growth, proposition development (Ad Tech, audience targeting & measurement), CRM (sales), Go-To-Market planning & execution, and team recruitment, growth and development. Specialisms – 1P customer database advertising, Digital advertising, deal making, retail media / merchant media, full funnel digital marketing, programmatic advertising, recruitment and organisational design. I am passionate about enabling, developing and delivering impactful, targeted, innovative and effective multi channel, full funnel advertising for brand and business growth.

Alex Prouhet has been a digital marketer since the time he started his own company out of university and promoted it using social media. Passionate about where measurement, experience and emotion intersect within marketing, Alex began his career in media at Publicis where he rose to lead teams in production, ad operations, and analytics, working with brands such as Kraft Heinz, Airbnb, Samsung, and Reckitt.

Passionate about food and beverage, Alex moved to Deliveroo to lead Deliveroo Media and E-commerce, which provides high-engagement, data-rich & impactful advertising solutions for brands. As Global Director – Commercials & Operations for Deliveroo Advertising, Alex and team work with agencies and advertisers to plan and execute media campaigns that reach Deliveroo consumers in impactful ways, and help them navigate the rapidly developing world of quick commerce retail media.

Matt has always worked in retail, starting as a young boy in his Mum & Dad’s grocery store in the heart of the Yorkshire Dales.  After completing his Natural Sciences degree at Cambridge University, Matt joined Safeway on their graduate programme, progressing to run a group of convenience stores across Yorkshire, then running marketing for Safeway’s 75 store partnership with BP.

In 2004 Matt joined dunnhumby, working alongside Tesco to leverage the insights and data from their Clubcard scheme, and to drive customer loyalty.  He lived internationally for 10 years, leading dunnhumby’s businesses in France, China and Asia Pacific where he also served as Tesco Asia Customer director. Matt returned to the UK in 2017 to run dunnhumby UK & Ireland, expanding the Tesco Retail Media business and growing dunnhumby’s business beyond Tesco.  He was then asked to return to the main Tesco business as Group Propositions Director where he ran their customer strategy, planning and proposition teams, working on initiatives such as the Aldi Price Match.

Matt joined Asda in 2020 as VP for Customer Planning and Propositions, building initial data and insights capabilities and launching Asda Rewards in 2022. He now leads LS Eleven, a business within the Asda Group, created to drive customer first initiatives through data and technology, earning lifetime loyalty and unlocking new revenue streams.

Matt lives with his wife and two kids near Aylesbury. He enjoys cooking, playing the piano, and, after of years of being unfit, has taken up high-intensity circuit training and park-running.

Sam Knights is a marketeer who grew up in the brand marketing world of P&G developing brands such as Duracell, Braun and Gillette in the UK and Western Europe. With a passion for brands and retail, but frustrated at the disconnect between retailers and brands, Sam moved agency side in 2012 and has since held senior Director positions within SMG culminating in his appointment as Chief Executive Officer of SMG in 2020.

Since his appointment as CEO, Sam has led SMG – an international grouping of three award winning agencies to lead connected commerce marketing – to enable the potential of brands and retailers to work closer together to improve shoppers’ experiences and, as a result, deliver brilliant business results.

SMG and its subsidiary agencies brands Threefold, Capture & Plan-Apps work with 95% of the top CPG brands and operate leading Retail Media Networks in partnership with Walgreens Boots, The Co-op, Morrisons, Asda, & The Very Group.

Ian Jindal is a consultant, publisher and advisor in eCommerce and multichannel retail. Ian cofounded and is Editor in Chief of InternetRetailing, providing insight and research for Europe’s etailers and multichannel retailers – www.internetretailing.net. To underpin the analysis Ian co-founded RetailX, researching performance in multichannel retail, brands and vendors. In 2015 we launched the UK Top500 ranking of retailers (IRUK) and in 2016 the first performance-based ranking of European’s retailers (IREU) – www.internetretailing.net/iruk and www.internetretailing.net/ireu. Ian’s retail clients include Selfridges, House of Fraser, Marks & Spencer, John Lewis, Asda, Couturelab, Waitrose, De Bijenkorf, Kering, Disney, IKEA, Walgreens Boots Alliance and VF Corporation (Timberland, The North Face, Vans etc). Previously Ian was Group eCommerce Director at Littlewoods Shop Direct, and Head of Online Operations at the BBC. Ian founded the European eCommerce Forum, is an Advisor to eCommerce Europe and authored the UK’s first MSc in Internet Retailing. Ian’s skills encompass technology (Chartered IT Professional, Chartered Fellow of the British Computer Society), marketing, commerce and finance (Chartered Accountant) and business-wide innovation.

Multi-award-winning international marketer, speaker, and consultant Colin Lewis has over 25 years of hands-on international experience. An adviser and active investor in eCommerce businesses, he ran his first eCommerce website in 2006, turning over £100m. Colin provides advice to international blue-chip brands in FMCG, travel, tech, sports and eCommerce. He has worked with iconic brands such as 1181188 and Thomas Cook as well as eCommerce and tech start-ups. As a coach, advisor, and educator he accumulates over 100 teaching hours a year in the UK, Ireland, Spain, and Dubai. Colin Lewis’ clients include Unilever, Philip Morris, Dyson, Samsung, Kingfisher (B+Q, Castorama), Britvic, TK Maxx, Growth Foundation, Bayer, Europcar, Facebook, Instacart/WARC, Experian, and SAP. Colin has been a writer and columnist on MarketingWeek Magazine since 2015. Colin is the Author of the Best Practice in eCommerce report (54,000 word /160-page guide) and eMarketplaces Best Practice (48,000 word, 100-page guide). Colin is the Founder and Programmer of DMX Dublin, the largest marketing conference in Ireland since 2013, he has an MBA and MSc in Marketing and is a Fellow of the Marketing Institute of Ireland.

Courtney is the Vice President of Strategic Partnerships for Rokt in Europe. She is a senior retail media leader with over 8 years of experience working with retailers, brands, and agencies in the US and EMEA. She has also consulted top global retailers on how to build and scale a full-funnel Retail Media business before retail media was a buzzword. Proven expertise in integrating technologies, product roadmap development and go-to-market strategy.

Chris Riegel is the CEO and Founder of STRATACACHE, a global group of complementary technology companies that provide advanced digital signage, marketing technology and consumer insight solutions to the world’s leading firms. Based in Dayton, OH, Chris is an often-quoted speaker on technology and business, and a subject matter expert on topics ranging from the future of the customer experience to emerging artificial intelligence and next generation computing and digital display technology. Chris believes in a strong company ethos that attracts, motivates, and retains the best and brightest with a culture that is more than a 9 to 5, supporting multiple charitable causes.