DOOH
The wavefront theatre for out-of-home: dedicated coverage of what's new in digital out-of-home and how it connects to commerce.
The wavefront theatre for out-of-home: dedicated coverage of what's new in digital out-of-home and how it connects to commerce.
This track runs on the show floor, open to every pass holder — no session booking required.
The rest of the festival
Retail MediaX: Scale & Performance
Proven retail media at scale: benchmark performance, budget capture and the playbooks the biggest networks in Europe are running today.
Retail MediaX: Optimisation & Operation
The operating discipline behind retail media — ad ops, workflows, tooling and org design that turn a network into a business.
Retail MediaX: Innovation & New Channels
New formats, channels and business models emerging within retail media itself — what's next, and who's already proving it.
FMCG
Retail media through the brand owner's eyes: budget allocation, in-housing, measurement standardisation and the retailer relationship.
CTV
How operators use connected TV to deliver marketing effect — alongside retail media and the rest of the plan.
Hyperlocal
Hyperlocal media as its own track — proximity, store-level and community channels. Scope and format being finalised.
Think Tank
Closed-door, senior, cross-sector discussion anchored to the wavefront theme. Invitation only, Chatham House rules.
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