The power of partnerships: Forging powerful partnerships to drive customer acquisition and retention

14 May 2025
Growth & Innovation
  • Learn how strategic partnerships has enhanced YouTube’s subscription business by amplifying reach and aligning with customer needs
  • Insights into creating win-win partnerships, fostering long-term collaborations, and overcoming common challenges.
  • Exploring how data-driven approaches can optimise partnership strategies to boost customer acquisition and improve retention rates

 

Speakers
Yuri Berchenko
Yuri Berchenko, Head of Partnerships - YOU TUBE