Tesco Media & Insights

Tesco Media is a partnership between Tesco, the UK’s
largest grocery retailer, and dunnhumby, a global leader in
Customer Data Science. Together, we always put the
customer first.

Everything we do is fuelled by the actionable insights
generated via over 23 million Tesco Clubcard households,
a diverse, nationally representative, first-party behavioural
dataset. We empower brands with granular insights so
they can identify their most important customers and
understand what matters to them.

We help serve brands and their media agencies via a
unique mix of technology, software, and insight and media
products which collectively help provide customers with a
more relevant and personalised shopping experience. As
the UK’s largest closed-loop Grocery Media & Insight
Platform we’re able to connect the dots between
advertising exposure and customer behaviour across
online and offline touchpoints to help brands make better
product, marketing, and commercial decisions and
understand the true impact of their investment.