Where Retail Media Meets the Middle East
Dubai will host a landmark gathering for retail media, uniting brands, retailers, agencies, and technology leaders from across the region and beyond. Expect thought-provoking keynotes, dynamic panels, interactive sessions, and unrivalled networking opportunities.
Whether you’re already leading in retail media or just starting to explore its potential, RMX UAE is where you’ll connect with the people and perspectives defining what comes next.
What to Expect
In a region defined by innovation and rapid growth, you’ll meet the visionaries and decision-makers building the future of retail media — from pioneering platforms to powerful partnerships.
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The Voices Defining Retail Media in the Middle East
Agenda at a Glance
Amazon, Noon, and regional marketplaces are reshaping how brands connect with shoppers. This session explores the scale, innovation, and unique challenges of marketplace-led retail media in MENA.
With malls at the heart of MENA’s retail culture, physical retail is a powerful advertising channel. Discover how shopping centres and in-store networks are evolving into sophisticated retail media platforms.
MENA is one of the most mobile-driven regions in the world. This session unpacks how retailers and brands can harness app ecosystems, mobile payments, and social commerce to reach always-connected consumers.
Grocery and Q-commerce players are racing to monetize their platforms. We’ll explore how instant delivery apps are using retail media to grow margins while delivering measurable value for FMCG and CPG brands.
International brands entering the region face a unique retail landscape. Hear how successful players balance global strategies with local cultural, linguistic, and consumer nuances when activating retail media.
Retail media in MENA is still at the early growth stage. This forward-looking session covers where the ad dollars will come from, which categories will lead, and what partnerships are shaping the next five years.
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Everything was perfectly orchestrated to deliver an incredible experience, from the pre-dinner to the conference. In particular, I really appreciated the opportunity to speak with brands (Nestle, Unilever), retailers (Boots) and service providers (eg. Dunnhumby) during the networking.
Why Sponsor?
Retail MediaX UAE is the meeting place for the MENA retail media ecosystem — uniting brands, retailers, marketplaces, agencies, and technology providers.
As a sponsor, you’ll place your business at the heart of the conversations driving one of the fastest-growing channels in MENA commerce. Whether your aim is to build pipeline, deepen partnerships, or showcase thought leadership, Retail MediaX UAE gives you the platform to make it happen.
With opportunities ranging from keynote speaking slots and interactive sessions to curated 1-to-1 meetings and high-value networking, you’ll connect directly with the decision-makers shaping retail media strategy and budgets across the Middle East and North Africa.