The Creative Edge: Innovating Retail Media for Brand Success

13 May 2025
1. Creativity & Collaboration , 2. Impact & Performance , 3. Innovation & Technology

In this session, Tom Priestman, Director of Client Services for Nectar360, will delve into the pivotal role of creativity in crafting compelling campaigns that captivate consumers and elevate brand presence. Tom will share insightful case studies that highlight the transformative power of creative strategies in the retail media landscape.

Following Tom, Rob Yule, Director of Operations for Nectar360 and former Head of Trading for Impulse, Sainsburys, will provide an in-depth look at the dynamics of successful relationships between brands, agencies, retail media networks, and retailers. Rob will articulate best practices and real-world examples that demonstrate what excellence looks like in these collaborations.

Attendees will leave with actionable takeaways and a renewed excitement for leveraging creativity and innovation to drive brand success in retail media. Don’t miss this opportunity to gain valuable insights and connect with industry leaders!

KEYNOTE

Speakers
Rob Yule
Rob Yule, Director of Operations - NECTAR360
Tom Priestman
Tom Priestman, Director of Client Services - NECTAR360