Tom Ollerton

Tom Ollerton is the founder of Automated Creative – the Creative Effectiveness platform. AC’s ambition is to stop the billions of media dollars that are being wasted every day on ineffective ads.

Their adtech platform makes and optimises ad creative with live data and insight. This effectively increases your media budget by 17% on average.

Automated Creative have optimised over 6bn impressions globally for MARS, P&G, Diageo, Reckitt, Haleon, Bose, Brown-Forman and McDonalds

AC’s focus is to make Automated Creative a non-negotiable part of all digital ad campaigns and put an end to ineffective ads.

Tom is also the host of the Shiny New Object podcast and Advertisers Watching Ads which explore the world of advertising and marketing with the industries’ leaders.

 

Tom Ollerton