Jayesh Rajdev

Jay joined ITV 3 years ago as Controller of Advanced Advertising to drive the rollout of Planet V, and more recently, spearhead all aspects of addressable innovation and solution development under AdLabs, which in 2023 rolled out Matchmaker, their retail media solution with Boots and Tesco. Prior to ITV, Jay held numerous ad-tech roles, most notably at Videology, where he led EMEA Brand Solutions, marketing and customer engagement, after starting his career with an 18-year stint at MediaCom.  Jay also sits on the leadership committee of Media For All. Now with more than 1000 members, MEFA was established to help recruit, retain, and develop Black, Asian, and ethnic minority talent in the UK media industry.