Amanda Rancourt

Amanda Rancourt is the Director of Commerce Media Strategy at Koddi, where she guides retailers and publishers in unlocking the potential of their audiences and advertising inventory. Her work focuses on creating robust commerce media portfolios that drive significant revenue growth. Bringing extensive expertise from roles spanning media, adtech and traditional retail marketing, Amanda brings a wealth of expertise in developing cross-channel solutions and scaling product portfolios to maximize profitability.

Amanda’s strategic approach centers on leveraging market insights and understanding current trends to optimize the bottom line for partners and clients. Her proven track record in conceptualizing and implementing innovative commerce media strategies has consistently expanded inventory and driven revenue growth.