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RetailX Events Committee

The committee plays a vital role in our event engagement strategy, contributing to the establishment of purpose, composition, collaboration, innovation, and a commitment to excellence. It ensures the creation of impactful event agendas, enhances visitor experiences, helps with announcements and contributes unique insights. If you would like more information, please email VP of Events, Shane Ahari-White via shane@internetretailing.net.

Natalie Deacon

Natalie Deacon

Head of Purpose and Sustainability
AVON

Natalie leads Avon’s ambitious purpose sustainability agenda, from addressing the climate crisis through to tackling equality and inclusion. In this role Natalie is responsible for crating and implementing triple bottom line strategy across operations in Avon’s international markets, including decarbonisation, circularity, social impact and brand activism.

Natalie is a passionate advocate for Avon’s mission to create a better world for women, leading Avon’s core purpose to deliver positive social impact through support of women and the issues that matter to Avon’s communities. She is also responsible for communications across all aspects of Avon’s sustainability efforts, from corporate responsibility reporting through to engaging and inspiring our independent beauty entrepreneurs to embrace sustainability.

Natalie has over 20 years’ experience in PR and communications. She is known for her energy, determination to deliver, and combination of strategic thinking with can-do pragmatism.

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Nicole Pilkington

Nicole Pilkington

Global Head of eCommerce Acceleration
BARILLA GROUP

As a Global leader in digital commerce I enjoy bringing the sales and marketing organisation on the digital journey through a data-led, shopper first mindset. My experience spans global, regional and local roles with a focus on; eCommerce strategy development, capabilities, digital shelf measurement, digital media planning and brand ownership. I enjoy sharing and presenting my insights and experiences at international conferences, as well as learning and hearing from fellow experts in the field.

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Margarida Vale

Margarida Vale

Subscription Marketing Manager
NESPRESSO

Margarida has over 9 years’ experience creating and executing marketing strategies for consumer-facing brands.

She started her career in Manchester, at an integrated digital agency managing in-house brands and driving the strategy for CRM channels, moving to London for a 360-marketing role within a cashback app brand.

With a background in Digital Marketing and Comms, she is now working for Nespresso as Subscription Marketing Manager focusing on acquiring and retaining new subscribers to Nespresso Plus, the brand’s subscription product.

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Mei Chen

Mei Chen

GM & Head of Fashion, Luxury & Lifestyle
ALIBABA GROUP

Charlotte Munro

Charlotte Munro

Global Product Marketing – Generative AI
BOOKING.COM

Allen Yu

Allen Yu

Strategic Partner Consultant
ZALANDO

Andrew Steel

Andrew Steel

Ecommerce Director
CHARLES BENTLEY

Ernesto Rojas

Ernesto Rojas

Head of Marketplaces
SONS

Warren Jonas

Warren Jonas

CEO & Co-Founder
WILD & STONE

Georgie Janion-Shaw

Georgie Janion-Shaw

Co-Founder & CEO
NOVELLO PRODUCTS

Shane Ahari-White

Shane Ahari-White

VP Events
INTERNETRETAILING