2025 Speakers

Iain Walker is GS1UK’s director of industry engagement, leading their work across retail, healthcare, construction and partnerships. Iain joined GS1 UK from central government where he worked in various roles across No.10 (Prime Minister’s Delivery Unit), Cabinet Office (Supply Chains) and Foreign Office (various roles including CFO, and British High Commissioner to Ghana). 

Initially qualifying in law and chartered accountancy focused on banking and capital markets, Iain has built his career in both the private and public sectors and – with GS1 UK – is increasingly focused on finding ways to enable greater collaboration within and between each.

Alex Fishwick is a seasoned commercial and insights leader with over 20 years of experience helping retailers and suppliers harness data to drive smarter decision-making. As Senior Manager of Insights & Analytics at Asda, he leads cross-functional teams delivering actionable insights that influence pricing, promotion, and ranging strategies, with regular engagement at executive level. Alex’s career includes senior roles at Publicis and Mastercard Advisors, and he began his journey in analytics at IBM, where he developed a strong technical foundation and passion for data-driven solutions. He later founded a consulting practice in South Africa, advising AI and analytics startups on product development, market strategy, and commercial positioning. Blending corporate experience with startup innovation, Alex is known for translating complex analytics into clear commercial narratives. His international experience across the UK, EMEA, South Africa, and Southeast Asia brings a unique global lens to customer behaviour, digital transformation, and growth strategy—making him a trusted advisor to C-suite leaders seeking to embed insight-led thinking across their organisations.

Sannam currently Heads Dcom & Insights for Glanbia Performance Nutrition. She has over 10 years of ecommerce leadership experience across brand driven industries within the Wine & Spirits, Beauty, Fashion and Sports Nutrition.

She has a passion for unlocking growth through digital innovation and has led transformative projects that reshape how businesses connect internally and with consumers.

Laetitia Raoust relocated to London from the US in 2023, moving into to the role of
Chief Digital & Marketing Officer for UK and Ireland, leading the digital & marketing
strategy, in charge of Media, Consumer and Market Insight, Advocacy, Digital
Innovation and Consumer Care.

Previously whilst working for L’Oréal within the US, Laetitia was the General Manager
of Yves Saint Laurent Beauty US and before so, was Chief Digital Officer for
Maybelline New York, defining the global digital strategy of the #1 cosmetic brand in
the world and overseeing program rollouts in 50+ markets.

Prior to joining L’Oréal USA in 2013, Laetitia spent 4 years at Google, first in Paris as
the Head of Consumer Marketing, then in Hong Kong, as the Regional Lead for
Consumer Marketing, leading Marketing efforts for Search and Client products across
Asia-Pacific.

Born and raised in France, Mrs. Raoust is a graduate of HEC, Paris and holds a degree
in Graphic Design from Parsons School of Design, NYC.

Globally experienced brand innovator and marketing leader with beauty, sport and healthcare cross-category exposure. Challenges the status quo, understanding international consumer insights to relaunch brands in EMEA, US and APAC markets, adapting propositions to cultural trends. A creative visionary, award winning whose out-of-the-box thinking maximises brand equity and delivers multi-channel strategies that leverage cutting-edge tech and digital.

Rob Manning is an accomplished eCommerce and digital marketing leader with over 25 years of experience driving growth for leading global brands across retail, FMCG, and D2C industries. With a proven track record in customer acquisition, retention, and brand building, Rob excels at leveraging data and insights to create innovative strategies that deliver high growth and measurable results.

Rob has a deep understanding of customer behaviours and is passionate about using creativity and technology to transform digital experiences. He has also shared his expertise as a speaker on topics like conversational commerce, retail media innovation, and loyalty strategies, inspiring industry professionals at prominent events, and through digital marketing training with the DMA.

Rob’s extensive experience, coupled with his strategic vision and ability to lead high-performing teams, makes him a sought-after advisor and thought leader in the digital commerce space. He is also a dedicated trustee for a charity, reflecting his commitment to making a positive impact beyond the workplace.

Berta Cruz is a visionary FMCG leader with over 19 years of global experience in the Food & Beverage industry. She has a proven track record of driving business transformation, spearheading digital innovation, and leading high-performing teams. As General Manager at Nestlé USA, she built a premium D2C business from the ground up, reaching $80M in two years.

Berta is recognized for her strategic acumen, operational excellence, and ability to turn around underperforming brands. She led the transformation of NESCAFÉ USA and boosted market share from 12% to 21% becoming the 2nd player in a very mature category. Her work has earned multiple industry accolades, including the American National Advertisers Award for Best Communication Campaign in the United States.

In her previous role she led a €200M retail division at Nestlé Spain where she has successfully revitalized growth in a highly competitive market.

She is set to take on an exciting new leadership role that can’t yet be disclosed.

A trailblazer in retail and digital strategy, Berta continues to shape the future of FMCG.

As the Global Head of E-commerce Strategy at Unilever, I am responsible for driving competitive growth of Ice-Cream category across all online channels; omnichannel, pureplayers, and rapid grocery delivery.

With 11 years of experience in brand marketing and digital commerce, I have a proven track record of brand & shopper marketing, building strategic partnerships with retailers, category management, multi-market campaigns, retail media and digital shelf excellence for digital commerce.

I am passionate about transforming and accelerating companies’ digital commerce businesses through building the right strategy to win.

Driven, trained omnichannel marketer with ten years’ experience in marketing, media, brand, eCommerce and formerly broadcasting. I work with leader and challenger brands across commercial, public and government sectors, challenging the status quo but grounded by the tenets of sound marketing practice. I am currently deepening my experience in online marketplaces and retail media, a booming sector for customer marketing.

Between 2014-18 I worked as a strategist across all integrated touch points for International and Chinese clients in Shanghai, Beijing, Guangzhou and Hong Kong giving me invaluable experience both professionally and personally, particularly in eCommerce where China is well-ahead in online retail brand and product building.

Gio Pupo is a media expert, marketing professor, and keynote speaker with 10+ years of experience in digital marketing and performance media. He has worked with top global brands like Lipton, Disney, Audi, and Porsche, delivering impactful marketing strategies across agency and client-side roles. Gio is also the creator and host of A Glass of Marketing, a popular video podcast where industry leaders share insights over a glass of wine. His keynote talks combine real-world marketing expertise with engaging visuals, making complex ideas easy to understand and inspiring audiences worldwide.

Josh is currently the Chief Consultant at Edify Digital Commerce Consulting. Edify partner with in-house teams and agencies to deliver long-term sustainable growth across all digital channels, helping brands and retailers understand and educate internal stakeholders and leaders across Marketplaces, D2C and Omnichannel commerce and marketing. Josh brings experience working in Digital Commerce and Marketing from the world’s leading brands including Kraft Heinz, Red Bull, Lindt in Europe, the US and Globally.

Steve heads up savi UK and its extensive Commercial Division, overseeing the FMCG, Retail, Client Success, Marketing, Campaign Delivery, and Polish Commercial teams whilst supporting strategic goals across the business in partnership with other regional heads. With 20 years’ experience in commercial roles at Kellogg’s, dunnhumby, Nectar360, and Publicis, Steve’s authentic and collaborative approach helps savi drive growth and innovation in this ever-evolving market.

Thibaut Munier is the Co-Founder and co-CEO of Numberly (1000mercis Group). He is passionate about Relationship Marketing and Datamining and is an internationally recognized expert in Data Collection, Analysis, Protection and Activation in the context of strengthened privacy policies in digital media. Thibaut is a strong proponent of the Open Internet and he frequently gives talks about CRM and Media topics at major academic or industry conferences (AppNexus Summit, RampUp, Stanford Executive Program, Harvard Retail and Luxury Goods Conference…) and for other companies.

Thibaut is a graduate of the EM Lyon Business School, holds an MBA from the University of Texas at Austin and a Masters of Research in Datamining from the University of Dauphine in Paris.

I have over 20 years’ senior executive experience delivering value and improved business performance for demanding retailers, brands and investor clients from diverse geographies. The rapidly evolving opportunities from digital transformation and innovation are hugely exciting, and I enjoy helping organisations unlock value and drive growth.

Dan is the SVP of EMEA & APAC at CommerceIQ, leading the region’s new acquisition and customer retention. He is a seasoned sales leader with over 20 years of experience, specialising most recently in Retail Media.

He is passionate about working with CPG and Consumer Electronic brands and helping them in overcoming challenges and expanding their businesses. Dan’s career has encompassed a range of adtech and martech organizations, including marketing automation, data clean rooms, and omnichannel performance marketing. Notably, he served as RVP of EMEA, heading the European operations at Skai, where he helped launch and run their retail media offering. Dan’s passion to be at the heart of retail media is seen through his extensive network and work at CommerceIQ

Driving digital acceleration for Clorox brands across Europe, with a focus on Amazon and online media. Experienced in beauty, pet care, FMCG, fashion and automotive.

Obsessed with impact, innovation, and building brands people actually care about. I thrive where data meets storytelling: at the intersection of strategy, creativity, and performance.

Paul Skeldon is a freelance retail, telecoms and technology journalist and analyst, specialising in mobile, marketplaces, media and the metaverse. He is currently one of the editors at InternetRetailing.net, the leading online news source for the retail industry, a research analyst at RetailX and managing editor of Telemedia-news.com, the leading news service for the value-added telecoms market globally. His first book – M-commerce – was published by Crimson Business Publishing in 2011. His second – the DIY Guide to eCommerce – was published in 2017. Paul also regularly ghost writes blogs, white papers and ebooks across a range of subjects from ecommerce, to logistics to telecoms and media. He is also managing director of video and podcasting content creation company, Videobaby Media, and has worked with numerous brands and publishers to produce video and audio content.

Niccolò is currently General Manager at Ludovico Martelli SpA, an Italian CPG company in the Personal Care segment, where he is responsible for developing the EMEA and Americas markets, both in the ecommerce and retail channels. Prior to that, Niccolò worked in the last-mile delivery industry as Head of Marketing & Growth at Glovo Italy during the transformation of the company from start-up to scale-up. Before returning to Italy, Niccolò worked 7 years in the US at Reckitt Benckiser with progressive roles and responsibilities in brand management (innovation, activation, equity), leading global cross-functional teams across multiple categories such as Consumer Healthcare and Personal Care. Niccolò started his career in consulting at Accenture Italy serving clients from the Public Sector. He holds a BSc and MSc in Industrial Engineering and Management from the University of Florence and an MBA (Majors: Marketing, Strategy) from the Kellogg School of Management at Northwestern University.

10 years in dunnhumby working on retail insight & strategy projects in UK, Italy, Denmark, UAE, and Colombia to enable retailers and brands take decisions looking at the evolution of customers and the environment.