FMCG Instore & Ecommerce
Phygital Powerhouses: How Legacy & Challenger Brands are Shaping Retail
RegisterIN THE ROOM
150 Executives
121’s | KEYNOTES | PODCAST | PANELS | TECH SHOWCASE
Brands, Retailers, Marketplaces & Media Agencies
As we move into 2025, the European Fast Moving Consumer Goods (FMCG) & Consumer Packaged Goods (CPG) market is estimated to be worth in excess of $797bn, with the majority of sales still in bricks-and-mortar stores.
At FMCG Instore & Ecommerce we explore the dynamic landscape of FMCG & CPG legacy and challenger brands, and the innovative strategies that are shaping the future of direct-to-consumer (DTC) retail.
Driven by advancements in technology, new brands, shifts in consumer behaviour, and an ever-evolving digital marketplace, The DTC model is transforming the way brands connect with consumers. This is your opportunity to find out how the boundaries of brand engagement, customer experience, and supply chain efficiency are being redefined.






2025 Speakers
Who Attends
Primary Attendee Titles
C-Level, Director, VP, Head or Manager of Digital, Ecommerce, Marketing, FMCG, CPG, Online, In-Store, Grocery, Strategy, Brand, Transformation, Partnerships, Commerce, Category, Product
150 Industry Executives Across Europe
Brands, Retailers, Marketplaces, Media Agencies & Corporates
Sector Focused
Grocery, FMCG, CPG, Fashion, Healthcare, Petfood, Beauty, F&B & more
Work With Us

A fantastic day at Retail Media X RetailX Events, the rooms were full of insightful talk tracks, refreshing keynotes and insights. I have lots of takeaways and thoughts to build on and as always, getting to see the wonderful European retail media community in one room and catch up with clients, colleagues and friends old and new is priceless.

A heartfelt thank you to RetailX, namely Ian Jindal, Rob Prevett and Shane White for inviting me to speak at the impressive Retail MediaX event yesterday. And a special shout-out to Claire Hennah, our brilliant moderator, who masterfully steered our discussion with her extensive industry expertise. It´s so exciting to be part of a transformative change: Retail Media is evolving from purely performance-driven advertising to sophisticated full-funnel solutions. This transformation enables brands to reach customers throughout their entire journey with relevant messaging that truly informs their purchase decisions. A highlight was discussing how Amazon’s advanced measurement capabilities, which go far beyond ROAS, help brands understand and optimize their advertising impact across the funnel – from awareness to conversion. The future of retail media is exciting, especially with AI innovations enabling advertisers of all sizes to achieve more with their resources. Thank you to the organizers for bringing together such an engaging group of industry leaders. It’s truly exciting to be part of this transformative period in retail media.

One year on from the last Retail Media X event, and this year’s was even bigger and better🔥 It was fantastic to reconnect with so many industry peers, colleagues, and friends! Congratulations once again to Hannah Rogers and the InternetRetailing team 👏🏼

I found today’s Retail Media X event to be among the best yet. The content was truly stimulating and focused on progressing RM across the primary areas of the ecosystem. What made it even better was the networking! I had the chance to meet with many familiar faces and initiate new conversations. What more could you ask for?

Having chaired the panel on circularity at yesterday’s RetailX conference, I came away far more optimistic that the current change in the political climate has not stopped retailers large and small from continuing to make positive changes to the way they source products and help their customers recycle/repair/resell them when they are no longer wanted. Platforms such as Vinted have helped promote the idea of second hand buying, helping organisations such as Charity Retail Association to flourish.

Taken a full day to de-compress from RetailX. Fascinating to see how the size of the event has developed. For me what has kicked on were the amount of brands that attended this year vs last year although do agree with Jasmine Poke we are still light on CMOs :).

Great to represent De Agostini Collectibles at #SubscriptionX event yesterday. I’m thankful for the invitation to speak about the art of customer first marketing and success in the subscription economy, in which De Agostini is an industry leader. Some fantastic speakers throughout the day with lots of practical case studies and takeaways. Exciting to join a great line-up of multichannel retailers, consumer brands, and digital media leaders! Special thanks to Mark Pigou, Jodie Moore, Abi Spooner and all team.

What an incredible day at RetailX Events Amazon’s sellers summit in London! It was a little surreal seeing our Ecommerce Intelligence branding absolutely everywhere! I really enjoyed delivering our morning keynote on building the “success playbook for brands” focusing on being data lead rather than just guessing what is “best practise”.

I’m really looking forward to attending and speaking at the event! It’s an exciting opportunity to connect with industry peers, share experiences, and learn from each other. Can’t wait to dive into some engaging discussions and see where they take us

I can’t wait to meet fellow leaders to discuss big ideas and shared challenges when it comes to using data

I’m looking forward to connecting, engaging and learning with like-minded folks to discuss the opportunities and challenges we are facing in the industry.

I am excited to help inspire other people in the industry around how to maximise opportunity

A great event, it’s full of different retailers, marketplaces and brands

Looking forward to learning about trends across industries

In what is such an exciting time, I’m looking forward to joining fellow industry enthusiasts in talking over various topics

Very much looking forward to all things marketplaces and wider online retail topics

It is with great anticipation that I look forward to joining alongside esteemed multichannel retail and brand leaders to engage in insightful discussions, share perspectives, and collectively shape the future of the industry.

I am excited to join such a fantastic group of speakers and attendees to share ideas and explore the future of subscription commerce together

It has been a really busy, informative and an engaging gathering

The event has been very relevant, interesting and fun

Everyone was very friendly, engaged and the venue was great

Excited to share our journey and discuss the challenges multichannel retailers face in this subscriptions marketplace

This experience promises to be enlightening and productive. I am excited to share ideas and contribute to our collective growth and success

I think it has been an amazing event, it has been great from a social perspective and networking