Connecting the Dots Between, TikTok Virality, Logistics and Customer Longevity
In the fast-paced world of TikTok, virality is the ultimate goal for e-commerce brands. But what happens once your product hits the viral wave? This session will break down the practical realities of dealing with viral success — from managing demand spikes to handling inventory, and navigating the multichannel impact. We’ll dive into the key strategies for leveraging viral moments without sinking under the weight of unexpected growth, and how to maximize your newfound visibility across platforms
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