Speakers

Paul Hackwell is Amazon Ads UK Head of FMCG Industry Vertical. He leads a team of sales people, who are focussed on building strategic partnerships with our FMCG manufacturers, helping them to grow their brands by leveraging Amazon’s full funnel suite of advertising products. He joined Amazon in 2012, and has spent the last 15 years operating in the online retail media space, having worked previously for 5 years at dunnhumby as head of agency sales and Sales Director on Tesco.com.

Archana Chauhan (Archie) is the Country Leader for Amazon Business Marketplace in UK, bringing over a decade of expertise in e-commerce and business development. As a dynamic leader in the B2B space, she spearheads strategic initiatives that drive marketplace growth and enhance both customer and seller experiences across the UK and EU markets. Additionally, she leads the China-to-EU cross-border growth for B2B. Her leadership approach combines deep customer obsession with data-driven decision making to deliver innovative solutions for B2B Suppliers. Under her leadership, Amazon Business has seen significant growth in the UK marketplace, serving millions of business suppliers ranging from small enterprises to large organizations. Beyond her core responsibilities, Archie is passionate about developing high-performing teams and fostering a diverse and inclusive workplace culture. Before Amazon , she worked in market research and consulting across Central and Eastern Europe (Poland and Russia) and India, bringing a wealth of international business experience to her current role.

Rob Manning is an accomplished eCommerce and digital marketing leader with over 25 years of experience driving growth for leading global brands across retail, FMCG, and D2C industries. With a proven track record in customer acquisition, retention, and brand building, Rob excels at leveraging data and insights to create innovative strategies that deliver high growth and measurable results.

Rob has a deep understanding of customer behaviours and is passionate about using creativity and technology to transform digital experiences. He has also shared his expertise as a speaker on topics like conversational commerce, retail media innovation, and loyalty strategies, inspiring industry professionals at prominent events, and through digital marketing training with the DMA.

Rob’s extensive experience, coupled with his strategic vision and ability to lead high-performing teams, makes him a sought-after advisor and thought leader in the digital commerce space. He is also a dedicated trustee for a charity, reflecting his commitment to making a positive impact beyond the workplace.

Laura Briggs is a consumer-centric leader with extensive experience in e-commerce and marketing.

Currently as the Head of E-Commerce Excellence at Philips, she works with teams across the world to leverage consumer and customer insights to drive sustainable business growth.

With a strong background in consumer experience and customer centricity across Amazon, pure play, and omnichannel environments, Laura has a passion for engaging cross functional teams to optimize and preserve brand presence with a focus on data-driven strategies to drive impact.

Caroline Tuk is a dynamic sales leader with a legacy of driving commercial growth, category disruption, and meaningful consumer connections. Currently the Global VP Commercial for a high-growth FMCG startup, Caroline brings over 14 years of experience with challenger brands (Method, Ecover) and blue-chip organizations (L’Oréal, SC Johnson).

Her global expertise spans North America, the UK/EU, and emerging markets, with a proven track record of leading international expansion and omni-channel success across diverse FMCG categories. Passionate about writing new go-to-market playbooks, Caroline thrives in fast-paced environments and specializes in leveraging platforms like Amazon to help brands scale and connect with consumers worldwide.

Best selling Author, International Speaker, and host of both the Award-winning eCommerce MasterPlan AND Keep Optimising Podcasts.

Chloë is one of the Top 24 Voices in eCommerce 2024 (Dark Matter), and her podcasts are regularly included in lists of the top eCommerce & marketing podcasts in the world.

Chloë Thomas has been in eCommerce since 2003, she’s worked client-side, agency-side, and adviser-side. Over the years she’s helped retailers and brands large and small, and she’s now focused on creating content that helps them make better decisions. The one thing she’s always done is solve eCommerce Marketing Problems.

Gio Pupo is a media expert, marketing professor, and keynote speaker with 10+ years of experience in digital marketing and performance media. He has worked with top global brands like Lipton, Disney, Audi, and Porsche, delivering impactful marketing strategies across agency and client-side roles. Gio is also the creator and host of A Glass of Marketing, a popular video podcast where industry leaders share insights over a glass of wine. His keynote talks combine real-world marketing expertise with engaging visuals, making complex ideas easy to understand and inspiring audiences worldwide.

Melis is eCommerce Lead for Tangle Teezer, the number #1 global hairbrush brand. Previously, Melis was Vendor Manager at Amazon and Amazon Consultant at eCommerce Nurse. Melis has also worked in the non-profit sector, leading UNICEF UK’s Brand Partnerships.

Craig Jessop is an experienced professional currently serving as the Ecommerce Director at H&H Group. Craig previously held various Ecommerce, sales and account management roles at companies like ACCO Brands and Munchkin. He has experience in both seller and vendor routes to market. Craig has a BSc (Hons) in Marketing from Hull University.

Max Sinclair is the founder of www.azoma.ai. Azoma’s mission is to help brands increase their share of voice in AI-powered conversational search (e.g. ChatGPT, Google Gemini and Amazon RUFUS), by generating optimised visual and written content such as product listings and blogs. Azoma has received the backing of eBay Ventures and other top-tier VCs.  

Before founding Azoma, Max spent 6 years at Amazon in various global leadership roles, including being responsible for Customer’s browsing experience for the launch of Amazon in Singapore; and leading the scale-up of Amazon Third Party Grocery across the EU. He is passionate about the future of AI, and was educated at Mila, a leading global Artificial Intelligence Institute. Max is also the host of the New Frontier, the AI for Ecommerce podcast.

Katherine has more than 20 years’ experience in international sales, distribution and
operations, and has spent time working for recognised household brands in strategy
management and process development. She is a board director at Exertis Supply Chain
Services’, consults across the business on international development for customer and runs
the Managed e-Commerce pillar as well as the company business development function.

As Chief Commercial Officer at Luzern eCommerce, Keith and his team help to forge partnerships with ambitious brands that want to drive profitable growth across Amazon, marketplaces, and D2C channels. He and his team work closely with clients to navigate the operational, strategic, and commercial complexities of scaling online — from global fulfilment and retail media to brand protection and marketplace execution. Trusted by Global leading brands, Keith is focused on building long-term partnerships that deliver revenue, efficiency, and sustained competitive advantage.

Chris Turton is the founder of Ecommerce Intelligence, a full service amazon agency that focuses on manufacturers and brands. He has been selling on Amazon for 13 years and been involved in the Ecommerce space for nearly 20. Ecommerce Intelligence client list features multiple global brands in nearly every vertical, Chris and his team support over 55 sellers and handle millions in revenue across the channel for their clients.

A seasoned Sales & Marketing professional with e-Commerce & FMCG experience. Currently working as Commercial Lead Direct To Consumer.