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How P. Louise Broke the Internet (Again) on TikTok Shop
$2.71M in one day. 10 hours. One brand. P.Louise just broke their own TikTok Shop record, and yeah, Somerce was right there in the mix. In this session, we’re going behind the scenes of one of the most talked-about success stories on TikTok Shop. From team structure to campaign chaos (the good kind), Somerce breaks down how they helped the UK’s #1 beauty brand go from viral to unstoppable. No fluff, no sales pitch, just the real strategy behind real numbers
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